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Shot Types You Need to Know For a Successful Marketing Video

A successful marketing video answers three briefs: Why should someone watch your video? How do you ensure they keep watching? And what will they do next? To achieve these goals, your marketing video needs to communicate three things. Firstly:...

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Why Stock Video Is Perfect for Companies with Small Budgets

Let’s face it. A lot of companies are stuck in the past. They think airing multi-million dollar commercials on television is the only way to get their name seen and recognized by the masses. But today, that’s no longer...

By: Videvo

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Blog, Web Talk

10 Reasons Why Iceland is Always a Good Idea

In April of 2018 we visited Iceland for the first time and, to be honest, I didn’t really know what to expect. The first thing that came to mind were the geysers. And that it would be cold… freezing...

By: Videvo

7 Iconic Opening Credits Sequences That Use Stock Footage (And one End-Credits Sequence)

There are many ways to create a great opening credits. Their role is to introduce the themes, locations, characters or problems that will be covered and encountered in the film or TV show they introduce over a short span...

By: Videvo

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Blog

7 Creative Ways to Use Stock Footage in Music Videos (And 1 Creative Way to Source It)

Dating back to the 1950s, music videos are perhaps one of the oldest – and certainly one of the most enduring – forms of video marketing. With production budgets ranging from shoestring to several million dollars, creating a good...

By: Videvo

Where to Find Archival Footage: Our Top 7 Websites

Since we recently put together a stock footage glossary to clear up the differences and similarities between archival, historical and stock footage, we thought it only fair that we give you some of our favourite footage archives, for when...

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Blog, Web Talk

Finding Free Stock Footage: Our Glossary of Terms

Anyone who’s scoured the web for videos and audio to use in their project will know that there is a myriad of words, phrases, and legal jargon surrounding stock footage and similar resources. These can be difficult to get...

By: Videvo

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Blog, Tutorials

Filming the DMZ – The World’s Most Hostile Border

Recently, we asked cameraman and editor Kiril Dobrev to film for us in South Korea, including the DMZ.  What he captured there was a library of footage of the DMZ, one of the most heavily monitored areas of the world. We...

By: Videvo

Building Your Brand on YouTube: Our Top Tips

As the second most-visited site on the internet, (and owned by the most-visited, Google), using YouTube to help build your brand is common sense. It has over 1.8 billion unique users every month (and those are just the ones...

By: Videvo

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Blog, Web Talk

Stock Footage is Changing: The Rise of Authenticity

From 2011 to 2015, stock footage sales increased by a whopping 40%. But as the industry balloons, how does what is being sold change? Early in 2017, industry giant Videoblocks crunched the numbers in their search data for the...

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Blog